I am still watching American Idol, I’m just not really talking about it much. But here’s the lesson that I’m learning from AI: self-concept is key. The Idol contestants who are succeeding have a sense of themselves, of how people perceive them, of how they can maintain and expand their identities. It’s a good lesson for everyone—know yourself, or at least be aware what your product is. Then sell it. Being a good—or quirky—singer isn’t enough.

And now, how about those books?